Can't figure out why guests keep choosing to grab a drink at the bar next door?
We know that getting customers through the door is half the battle.
So, we set out to understand how diners choose restaurants, including dining habits, decision-makers, and deal-breakers.
Working with an independent research firm, we surveyed 521 participants across the U.S. of varying ages, geographies, and life stages to find out what’s getting people in the door – and what’s keeping them out.
